3 Reasons Why Spring Is The Perfect Time For A Brand Photoshoot!
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The sun is shining, the birds are chirping, and the daffodils are coming up. Yes, friends, that means spring is here (and so is Q2)!
It may feel like the year is flying by, but spring actually serves as a great reminder to get ahead of your marketing before your summer schedule fills up with graduations, family reunions, and a well deserved summer slow down. That’s right, spring is the perfect time for a brand photo shoot and here are my top 3 reasons why.
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Spring brings energy.
After a long, cold winter, it seems like we all come back to life along with the earth. New growth and warmer months create a positive energy that is just perfect for taking brand photos. When you look outside in springtime, it’s hard not to feel excited as we look forward to spending more time outdoors. Why not capture that joy in your brand photos?! Then, as summer schedules start to ramp up, your brand image library will be stacked and ready to go for your fall launches and all of that great content you plan to share.
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Spring brings a burst of color.
The budding trees, green grass, and spring flowers offer beautiful backdrops for your brand photos. Spring’s natural beauty adds pops of vibrant color and a bright, cheerful aesthetic to every shot. You can even get playful by holding or smelling a bunch of flowers just for fun! It’s always good to have those fun-loving images to add a personal touch to your marketing.
The green grass and new growth is complemented even more by beautiful spring fashion. If you love bold, colorful outfits or accessories, a spring brand photo shoot is perfect for sharing that energy. Bonus: spring fashion makes for easy layering. Perfect for quick changes for a variety of looks!
Spring brings longer days and warmer temperatures.
I love shooting brand photos all twelve months of the year but in the winter, most sessions are restricted to indoor venues. When spring rolls around though, it’s possible to head outside to take advantage of warmer temps and nature. Longer days during spring also provide a gorgeous “golden hour” light in the evenings that is soft and flattering.
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Summer shoots can bring harsh light and sweaty situations. Springtime lends itself to feeling fresh and comfortable throughout the entire shoot — and when you feel comfortable, that ease shines through in your brand photos.
Last but not least, there are also tons of outdoor events to take advantage of such as your local farmer’s market or a nearby arts festival to get a totally unique set of photos. Even quieter settings like outdoor parks or cafés can be beautiful spots to take advantage of as temperatures warm up.
If a brand photoshoot is something that’s been on your mind, it’s time to SPRINGinto action (pun definitely intended)! Click the button below to get started!
Not sure how or where you would use a collection of brand photos? Read my blog post, 10 Ways To Put Your Brand Photos To Work, for inspiration!
